Click here to sign up for Mobile Marketer for free

Why Twitter is airlines’ default customer service tool
New research from Twitter shows users who received personal responses from airlines on the social network were more willing to recommend the company and shell out extra money for a ticket in the future, underscoring the social application’s cachet among travelers.
Please click here to read the entire story on Mobile Marketer

Taste of Home offers virtual walkthrough of Gingerbread Blvd via Shazam
Folgers is treating visitors to this year’s Taste of Home Gingerbread Boulevard in New York to an inside tour of the life-sized art installation through application Shazam.
Please click here to read the entire story on Mobile Marketer

Nissan unlocks car-researching app as auto industry flocks toward mobile
Nissan is rolling out a new tablet application enabling car buyers to locate detailed information about specific models prior to making a purchase and proving that the automotive sector is going mobile in more ways than one.
Please click here to read the entire story on Mobile Marketer

Miss Piggy promotes The Muppets by talking to fans on Facebook Messenger
Disney is tapping into the personality of The Muppets’ most outgoing character to drive the conversation about the new ABC series featuring the popular characters by allowing fans to message Miss Piggy on Facebook Messenger.
Please click here to read the entire story on Mobile Marketer

Click here to sign up for Mobile Marketer for free