Ralph Lauren shows experience potential with Father’s Day package
U.S. fashion label Ralph Lauren has created a golf travel package for its Father’s Day gift guide to offer consumers a branded experience.
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Missoni seats consumers front row through charity auction
Italian fashion house Missoni is hosting an online charity auction for tickets to its next fashion show.
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Mobile Research Summit 2014 New York June 19: Forrester, Yankee Group, BIA/Kelsey, Nielsen, IBM, Keynote, e-tailing group
Registration is open for the Mobile Research Summit: Insights 2014 on Thursday, June 19 featuring speakers from Forrester Research, Yankee Group, BIA/Kelsey, Nielsen, IBM Smarter Commerce, Keynote and e-tailing group. Must-attend event for retailers, brands, financial services firms, marketers, ad agencies and publishers.
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Breitling captures spirit of aviation using video engagement
Swiss watchmaker Breitling is using its history of aviation as a way to interact with enthusiasts on social media.
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Maserati boasts highest US monthly sales in brand history
Italian automaker Maserati is on pace to substantially surpass its 2013 sales numbers primarily because of the recently released Ghibli model.
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Tissot gets owners excited for World Cup via Instagram contest
Swiss watchmaker Tissot is engaging Instagram followers to promote the new Quickster Chrono Football watch collection during the FIFA World Cup.
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Fairmont Royal York opens “Bee Hotel” to spur environmental action
Fairmont Hotels and Resorts is increasing its commitment to bee preservation with an expanded “Bee Hotel” at its Royal York hotel in Toronto.
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Jaguar Land Rover Canada offers test drives at equestrian event to target new consumers
Jaguar Land Rover Canada is trying out a different kind of horsepower at the three-day equestrian event, Bromont CCI***.
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Luxe Interiors + Design notes momentum with New York market growth
Clive Christian and Roche Bobois are among the interior designers taking advertising pages in luxury shelter magazine Luxe Interiors + Design’s growing New York edition.
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Prada, Chanel, Japan and Gucci – News briefs
Today in luxury marketing – The big risk for Prada: Is its brand cooling down?; Chanel brings runway show to Tokyo; The limits to Infiniti; Gucci CEO confident about future of luxury.
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Inviting opinion pieces on luxury marketing
Luxury Daily is inviting opinion pieces on luxury advertising, marketing, media and retail issues that affect marketers as they run multichannel programs for branding as well as customer acquisition, retention and reactivation.
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