Receive the latest articles for free. Click here to get the Mobile Commerce Daily newsletters.

Top trends across 2015’s award-winning mobile campaigns: report – Mobile Marketer

By
December 4, 2015

L'Oreal's Makeup Genius app

L’Oreal’s Makeup Genius app

Click here to subscribe to Mobile Marketer for free

Top trends across 2015’s award-winning mobile campaigns: report
In an analysis of 2015’s award-winning mobile marketing campaigns, Millward Brown and the Mobile Marketing Association found that the best efforts tended to embrace mobile innovation and immersive experiences to connect with audiences on a deeper level.
Please click here to read the entire story on Mobile Marketer

Ford puts Siri in the passenger seat of Sync-connected vehicles
Ford Motor Company is implementing Apple’s Siri Eyes Free capability into the more than five million vehicles equipped with the automaker’s Sync connected software, enabling customers to easily access a slew of iPhone features while driving.
Please click here to read the entire story on Mobile Marketer

ESPN brings picture-in-picture viewing to mobile app
ESPN is bringing the convenience of picture-in-picture viewing to mobile by merging WatchESPN into its existing application, enabling users to navigate around without missing any part of a game.
Please click here to read the entire story on Mobile Marketer

Allstate ignites Twitter feud for college football live stream with Mayhem
Allstate Insurance is pairing college football rivalries with its well-known Mayhem campaign by igniting a battle on Twitter, resulting in a live-stream with the losing teaming getting shredded.
Please click here to read the entire story on Mobile Marketer

Click here to subscribe to Mobile Marketer for free

Share on FacebookShare on LinkedInShare on Twitter



Like this article? Sign up for a free subscription to Mobile Commerce Daily's must-read newsletters. Click here!






Tags: , ,

You can leave a response, or trackback from your own site.

Leave a Reply