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Taj consolidates brand identity with streamlined philosophy – Luxury Daily

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August 10, 2016

Taj Mahal Palace in Mumbai, India

Taj Mahal Palace in Mumbai, India

70pc of new billionaire wealth in 2015 came from Asia: Wealth-X
As of 2015, the 2,473 billionaires around the world hold a combined wealth of $7.7 trillion, making them a small but powerful population in the global economy.
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Will the Olympic boost revamp luxury’s interest in Brazil?
Brazil is expected to see inbound arrivals increase by 7.2 percent in 2016, driven by its hosting of the summer Olympic Games in Rio de Janeiro Aug. 5-21, according to Euromonitor.
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Webinar on Aug. 31: 10 Key Influencer Marketing Predictions
How can brands and retailers get influence marketing right as consumers gain even more control of the dialogue with marketers? Find out the key trends that are driving influencer marketing with best-practice tips and pointers in this free webinar on Wednesday, Aug. 31, 2016 at 2 p.m. ET.
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Belstaff honors motorcycling heritage by sponsoring world record attempt
British apparel and accessories label Belstaff is supporting Triumph Motorcycles at it tries to be the fastest on two wheels.
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A. Lange & Söhne spotlights literary connections with digital readings
Richemont-owned watchmaker A. Lange & Söhne is prompting consumers to explore its beginnings through a fictional account.
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Taj consolidates brand identity with streamlined philosophy
India’s Taj Hotels Resorts and Palaces has introduced a new philosophy meant to redefine the customer experience and improve loyalty.
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BMW challenges Tesla in front of Olympic audience
German automaker BMW is urging consumers to skip the wait for an electric vehicle with two new television spots.
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Replete inventory causes sales to soar, prices to tumble in Chicago: report
Sales volumes increased as prices fell in the Windy City during the second-quarter of 2016, according to the Re/Max Luxury Report on Metro Chicago real estate.
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Welcome to the new Luxury Daily
Dear reader, it is official. Luxury Daily, the world’s leading luxury business publication, has launched its redesigned Web site and newsletter, both newly enhanced services to empower our readers to make smarter decisions on luxury strategy, tactics and execution.
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Tod’s, Japan, retail and fragrances – News briefs
Today in luxury marketing – Italy’s Court of Auditors queries Tod’s Colosseum restoration sponsorship; Japan’s new nature holiday may be just what retailers need; Store wars; Louis Vuitton and Christian Dior follow the scent of opportunity.
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Givenchy, Stuart Weitzman, Ritz-Carlton and Tag Heuer – Live news
Luxury Daily’s live news from Aug. 9 – Hotel Cafe Royal serves sensory sensations based on Givenchy perfumes; Stuart Weitzman protects brand tenets with creative director hire; Ritz-Carlton to add electric vehicle charging stations to all properties; Tag Heuer outfits football referees with Connected watch, timekeeping app.
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Travel advisors back in vogue for luxury market, claims Virtuoso CEO
LAS VEGAS – Less than a decade ago, many pundits were predicting that it was just a matter of time before human travel agents would be replaced by the electronic kind.
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