Luxury brands must target new face of mass market: report
Luxury brands have an opportunity to appeal to an increasingly relevant group of consumers known as the HENRYs, or High-Earners-Not-Yet-Rich, who have more spending power than the middle-class and may eventually become wealthy in the future, according to a new report by Unity Marketing.
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Luxury Insights Summit 2015 New York, April 29: Register now to learn from industry experts
Join speakers from YouGov, Interbrand, Shullman Research Center, Boston Retail Partners, McCann Truth Central, Havas Media, Ipsos and Wealth-X at the exclusive Luxury Insights Summit 2015 in New York on Wednesday, April 29. Registration limited to 75 attendees.
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Alexander McQueen explores fashion’s relationship to dance
Alexander McQueen is reasserting the connection between dance and fashion with a new video in collaboration with French ballet dancer Marie-Agnès Gillot for AnOther Magazine.
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Waldorf teams with Harper’s Bazaar for editorialized shopping experience
Waldorf Astoria Hotels and Resorts is embarking on a year-long partnership with Harper’s Bazaar to promote its 26 properties with immersive content.
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Jaguar highlights British heritage with Wimbledon partnership
British automaker Jaguar Land Rover is looking to score points with tennis enthusiasts as the official car of the Wimbledon Championships June 29 to July 12.
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Photos from Condé Nast International Luxury Conference’s welcome reception
FLORENCE – On April 21, the Condé Nast International Luxury Conference kicked off with a welcome reception held at the Four Seasons Florence.
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Dorchester Collection targets new mothers with Mommymoon package
Dorchester Collection is reaching out to new mothers with a special package offering them a chance to relax and rejuvenate after having a baby.
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Sotheby’s entices The Cut readers with summer art programs
Sotheby’s Institute of Art is targeting culturally attuned readers of New York magazine’s blog The Cut with a mobile effort for art courses in London and New York.
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