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Neiman Marcus leverages Passbook to make shopping entertainment – Luxury Daily

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November 20, 2014

Neiman Marcus in Walnut Creek, CA

Neiman Marcus in Walnut Creek, CA

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Neiman Marcus leverages Passbook to make shopping entertaining
Department store chain Neiman Marcus is helping consumers stay in-the-know at select stores during the holiday season through a mobile messaging campaign.
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Label uses 3D body scanners to make precise bespoke attire
Custom clothing brand Label is tapping 3D body scanning technology to increase the accuracy of its clients’ measurements.
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UHNW individuals make 19pc of all luxury purchases: report
The world’s ultra-high-net-worth population has increased by 6 percent over the past year, according to a new report by Wealth-X and UBS.
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Hermès pens digital notes to introduce first writing instrument
France’s Hermès is pushing the value of handwritten correspondence through a digital campaign featuring its Nautilus writing instruments.
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Dior extends Marion Cotillard’s role from muse to director
French couture house Christian Dior is furthering its collaboration with muse and campaign star Marion Cotillard with a social video featuring “Snapshot in L.A.,” a song she co-wrote and performs.
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Bugatti opens first retail store for lifestyle collection
French automaker Bugatti is opening a dedicated boutique in London for its lifestyle collections in an effort to raise awareness for the growing extension.
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Breitling aligns with milestone celebrations using Grooms’ Registry
Swiss watchmaker Breitling is taking the guesswork out of purchasing a watch for consumers shopping for their husband-to-be with the introduction of a Grooms’ Registry.
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Architectural Digest’s November edition influences holiday home makeovers
Giorgio Armani and Fendi’s home furnishing lines inspired readers of Architectural Digest’s November issue to update their interior decorating before holiday guests arrive.
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