Top 10 luxury brand digital campaigns of Q4
Luxury marketers aimed to increase engagement with digital initiatives designed to foster consumer participation in the fourth quarter of 2013.
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Bitcoin, 3D-printing to make waves in 2014: report
A new report by JWT retail hypothesizes that the notion of a circular economy will pick up speed and fair trade apparel will become more widely accepted by retailers in 2014.
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Luxury FirstLook 2014 New York Jan. 15: Peninsula Hotels, Barneys, La Prairie, L’Oreal Luxe, Pratesi, American Express Publishing
Registration is open for the second annual Luxury FirstLook: Strategy 2014 conference Wednesday, Jan. 15, 2014 featuring speakers from Peninsula Hotels, Barneys New York, La Prairie, L’Oreal Luxe, Pratesi, American Express Publishing, Richart, Hearst’s Veranda, Martini Media, The Gate Worldwide and former executives from LVMH and Saks Fifth Avenue.
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Moët & Chandon calls for New Year’s toast submissions in mobile ad
LVMH-owned Champagne producer Moët & Chandon is looking to be a part of consumers’ New Year’s celebrations with a banner ad on New York magazine’s The Cut.
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Dolce & Gabbana appeals to consumer sentiment with social video
Italian fashion brand Dolce & Gabbana filmed a sentimental family-oriented social video to debut its new line of women’s watches to appeal to consumers’ holiday mood.
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Luxury Collection’s Ballantyne inaugurates restaurant redesign via art display
The Luxury Collection’s The Ballantyne Hotel, Charlotte, NC, has ushered in the renovation of its Gallery Restaurant with an exclusive display from the Shain Gallery.
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Louis Vuitton, Chanel look toward 2014 in January Vogue
Louis Vuitton, Chanel and Dior were among the fashion houses promoting apparel in the January 2014 issue of Condé Nast’s Vogue as readers begin to change their wardrobes for the new year ahead.
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Loro Piana, Prada, Lamborghini and Cartier – News briefs
Today in luxury marketing – Sergio Loro Piana dead at 65; Prada’s profit growth slows, Europe still under pressure; Lamborghini unveils the Huracan; The fantastical world of Cartier watches.
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Consumer malaise or economic malaise, what came first?
We have been monitoring consumer spending trends the past month, attempting to gauge the strength of holiday sales and gain insight into 2014. So far, it does not look so good.
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