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Mobile Minutes: NBA and Verizon; Airbnb’s San Francisco victory; Apple’s 4-inch iPhone; Etsy struggles

November 5, 2015

Screen Shot 2015-11-04 at 1.02.56 PMNBA teams up with Verizon on $400M marketing deal
Want to catch LeBron on your smartphone? Verizon is hoping all-things-hoops will be a major draw for its nascent ad-supported go90 mobile video service.
Read more on USA Today

San Francisco voters reject ‘Airbnb Initiative’
Voters in this city soundly rejected a ballot measure Tuesday that would have limited short-term housing rentals to 75 nights a year, a victory for Airbnb Inc., which waged a sophisticated political campaign to defeat it.
Read more on The Wall Street Journal

Apple to launch 4-inch iPhone in early 2016 ahead of iPhone 7 launch, leading analyst says
Apple is set to reintroduce a smaller 4-inch iPhone to its smartphone range in early 2016, according to one well-respected analyst with a strong track record of predicting Apple’s upcoming plans.
Read more on International Business Times

Etsy has an uphill battle to make artisanal mainstream
Etsy is struggling. The Brooklyn-based online marketplace for all things artisinal posted its third-quarter earnings report today – and the results aren’t pretty.
Read more on Wired



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