Lexus, Pizza Hut join Yahoo for mobile sports coverage – Mobile Marketer
Lexus, Pizza Hut join Yahoo for mobile sports coverage
Lexus and Pizza Hut are teaming up with Yahoo Sports for a series of campaigns centered on mobile streams of March Madness basketball games.
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Paramount partners with YouCam for Ghost in the Shell promotion
Paramount Pictures is ramping up advertising for the new Ghost in the Shell film by partnering with YouCam, a makeup augmented reality mobile application, to try on movie-inspired looks and products ahead of the film’s release.
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