Chanel trumps Louis Vuitton, receiving highest mentions on social: NetBase
The luxury conversation occurring across social media channels has increased by 75 percent year-over-year, according to a new report by NetBase.
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Are exhibitions a wise investment for luxury brands?
With live-streaming of fashion shows the norm, the buzz that a brand can create is little more than the 12 minutes of its duration, and then we are all onto the next event.
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Isetan looks beyond airports for Ginza duty-free store
Japanese department store Isetan Mitsukoshi has opened an airport-style duty-free store within its Ginza, Tokyo location to appeal to the increasing number of tourists visiting the country.
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Jean Paul Gaultier provides perspectives on couture show through Periscope
French couture label Jean Paul Gaultier is giving consumers a tour of its “factory” through the eyes of digital influencers.
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IPhone slowdown intensifies focus on cloudy Apple Watch picture
While Apple delivered another monster quarter, warning signals are mounting that the iPhone’s role in buoying results is close to over, drawing attention to the lack of details about sales volume for the Apple Watch.
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Young affluence and prolific artist generate art boom in Aspen
The city of Aspen, CO is undergoing something of an art renaissance, led by “The King of Pop Art” Nelson De La Nuez.
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Merino Hospitality offers Airbnb convenience with a hotel’s luxury service
Merino Hospitality is offering London-bound travelers and transplants the best of both worlds.
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Robb Reports explores the year ahead in January’s travel-themed issue
Four Seasons Hotels & Resorts and The Luxury Collection were among the high-end hospitality brands to inspire readers of Robb Report’s January edition to book trips to “urban exploits” and “undiscovered islands.”
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Four Seasons Bali leverages astronomy for cultural immersion
Four Seasons Resorts Bali in Indonesia is taking advantage of a celestial coincidence to immerse guests in local culture.
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Chanel, Tiffany, Harrods and Four Seasons – Live news
Luxury Daily’s live news from Jan. 27 – Chanel CEO exits over strategic differences; Tiffany entrusts perfume license to Coty; Harrods spotlights next generation of fashion design in window display; Four Seasons Nevis fires up 25th anniversary celebrations with branded cigars.
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Louis Vuitton, industry outlook, Turkish tourism and Super Bowl 50 – News briefs
Today in luxury marketing – Vuitton to appeal trademark ruling; Why luxury still has its work cut out; After attack in Turkey, concerns about tourism; Luxury car rentals in high demand for Super Bowl 50.
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Effect of time and location on sports fan engagement using mobile
Since digital media platforms have come into existence, sports brands have used them as mechanisms to shout to their audience. This has resulted in a megaphone for teams and leagues to tell their stories. The conversation has essentially been a one-way experience where teams would hope that fans would find them.
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Are you affluent or middle class? Why it matters
Your effectiveness as a marketer or retailer of true luxury products or services could be substantially influenced by your answer to this question.
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