Does Instagram risk losing mobile marketers in shift to PC users? – Mobile Marketer
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Does Instagram risk losing mobile marketers in shift to PC users?
Instagram covets bigger social stardom and is broadening its appeal beyond mobile, with an eye toward driving brand opportunities. As a result, Instagram could lose appeal for users who embrace it for its ease of use and intimate feel.
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IPhone found to infringe patents without easy workarounds
A jury last week found that Apple’s iPhone infringes three patents owned by MobileMedia Ideas covering camera phones and how incoming calls are handled.
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Automotive mobile ad spend grows 574pc year-over-year: study
From driving foot traffic into dealerships to helping users research, mobile ad spend from automotive brands has taken off this year, according to a new study from Millennial Media.
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Popular Science, Celtra, New York: News briefs
News briefs: Popular Science leverages facial mapping technology for new iPad app; Location-based ad engagement jumps for rich media mobile ads; New York to pilot mobile taxi hailing program next year
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