Receive the latest articles for free. Click here to get the Mobile Commerce Daily newsletters.

Facebook saves face in mobile advertising, delivers strong results – Mobile Marketer

By
July 19, 2012

Please click here to sign up for Mobile Marketer Daily

Facebook saves face in mobile advertising, delivers strong results
Following months of speculation over Facebook’s ability to monetize mobile, a new report reveals that the social network’s mobile ads are delivering more money and higher engagement rates than desktop ads.
Please click here to read the entire story on Mobile Marketer

Starbucks refreshes summer campaign with QR codes
Beverage giant Starbucks is using QR codes to help spread the word out about its new summer refreshers.
Please click here to read the entire story on Mobile Marketer

Heinz Ketchup comes back for third helping of QR code-driven marketing
Heinz Ketchup is once again enlisting QR codes on its packaging to help deliver a marketing message while simultaneously driving awareness and excitement for the brand.
Please click here to read the entire story on Mobile Marketer

AAA expands mobile repertoire with motorist app
AAA is building up its mobile presence with a new application that gives motorists access to all of its services in one place.
Please click here to read the entire story on Mobile Marketer

How a narrow marketing focus undid BlackBerry’s consumer appeal
BlackBerry may have been sold to the world as the first mobile messaging device that could link to business email servers. But that distinction is now meaningless as Android and iPhone dominate.
Please click here to read the entire story on Mobile Marketer

Please click here to sign up for Mobile Marketer Daily

Share on FacebookShare on LinkedInShare on Twitter


Rimma Kats is associate editor on Mobile Commerce Daily and Mobile Marketer. Reach her at rimma@mobilemarketer.com.

Like this article? Sign up for a free subscription to Mobile Commerce Daily's must-read newsletters. Click here!






Tags:

You can leave a response, or trackback from your own site.

Leave a Reply