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Hilton’s HHonors app redesign unlocks mobile chat, digital key expansion – Mobile Marketer

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August 12, 2016

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Hilton’s HHonors app redesign unlocks mobile chat, digital key expansion
Hilton continues to digitize its loyalty program with a forthcoming redesign of its HHonors application, enabling users to receive push notifications at various points during their travel journeys, use real-time chat with front desk personnel and share digital room keys with more family members.
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AccuWeather’s surge in video views is thanks to 360-degree video
Digital weather service AccuWeather has precluded a 400 percent increase in monthly video views by introducing 360-degree mobile videos for a more immersive consumer experience.
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Herradura blends nightlife elements and enticing visuals in mobile video
Brown-Forman’s tequila brand is mixing a cocktail of popular mobile platforms with video that attracts viewers with specially curated audio and video pleasing to the senses, in an attempt to solidify the brand’s presence in nightlife.
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Louis Vuitton offers first look at perfume line before market debut
As France’s Louis Vuitton prepares to relaunch its perfume division, the fashion house is taking consumers on an inside tour of its fragrance headquarters.
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