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Cartier marries tradition, customization for bridal collection app
Jeweler Cartier is targeting brides-to-be with the release of its Cartier Bridal iPad and iPhone applications that allow consumers to search collections, find the nearest boutique and create their own ring.
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How should luxury brands react to talk of a recession?
The flailing euro, sluggish stock market and general economic malaise has made the luxury industry wary about whether or not the United States is headed for a double-dip recession.
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Saks, Ralph Lauren support key markets with breast cancer awareness, fundraising
Luxury brands such as Saks Fifth Avenue, Ralph Lauren, Elie Tahari and Domaine Chandon are standing up for their core consumers, not to mention driving sales, by supporting breast cancer research throughout the month of October.
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Astley Clarke increases multiple purchases via personalization tool
London-based jewelry brand Astley Clarke has rolled out a new customization tool allowing consumers to create their own stacks of rings, share the creation with friends and then buy in one quick step.
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Windstar targets younger crowd with limited-time Riviera destinations
Windstar Cruises is offering three new yacht cruising experiences into the French and Italian Rivieras in an attempt to woo a younger affluent audience to the brand’s travel experience offerings.
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Tiffany, Miu Miu and Dior – News briefs
Today in luxury marketing – Tiffany, Coach fall as slower China growth damps luxury view; Hailee Steinfeld in Miu Miu’s Fall 2011 video.
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How mobile advertising, content and commerce is changing Brazil
A breakdown of how Brazilians spend their time while online using their mobile devices shows that most of the time is spent in social media platforms, followed by email, search and news.
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