Apple win unlikely to undo Samsung’s smartphone gains
While Apple’s influence is significant in the smartphone space – as witnessed by last week’s jury verdict awarding Apple $1.05 billion in damages from Samsung for patent infringement – Samsung has been on a roll of late, a trend that the verdict is likely to do little to stop.
Please click here to read the entire story on Mobile Marketer

Dove strengthens social media presence with mobile ads
Unilever-owned Dove is banking on mobile advertising to drive Facebook “Likes” with a new campaign that includes an interactive game.
Please click here to read the entire story on Mobile Marketer

Mobile-activated magazine ads double in number: report
According to a new report from Nellymoser, 10.1 percent of magazine advertising pages contained a QR code or other activation mechanism in the second quarter, up from 5 percent a year ago.
Please click here to read the entire story on Mobile Marketer

American Express aces US Open sponsorship with mobile
American Express is building on its sponsorship of the United Tennis Association’s U.S. Open with a new round of digital tools that help fans stay connected both at the match and from home.
Please click here to read the entire story on Mobile Marketer

Bloomingdale’s ignites in-store Hot event with mobile, social additions – Luxury Daily
Luxury Daily today – Bloomingdale’s ignites in-store Hot event with mobile, social additions; Super buyers identified as powerful luxury shopping group: Forrester.
Please click here to read the entire story on Mobile Marketer

Avoid this $47M mobile marketing mistake
Would you have $47 million to make up for a mistake you made in your business? Or, for that matter, a client?
Please click here to read the entire story on Mobile Marketer

Please click here to sign up for Mobile Marketer