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What does Netflix download feature mean for competitors?
Streaming-media company Netflix has finally answered a major request from consumers by now allowing users to download content instead of only streaming, which could have the potential to dramatically shift the programming consumption space even further.
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Sony Pictures’ Underworld gets first-ever 3D interactive promotional lens
Sony Pictures’ newest blockbuster film Underworld: Blood Wars is getting the mobile treatment with a Snapchat campaign that production company Screen Gems calls the world’s first 3D interactive Snapchat lens.
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Condom brands go head to head on World AIDS Day
Condom manufacturers Durex and Ansell are being prompted by World Aids Day to share interactive social campaigns, but both are taking drastically different approaches with the former taking emojis into its own hands and the latter sharing donations.
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