ARCHIVES: This is legacy content from before Industry Dive acquired Mobile Commerce Daily in early 2017. Some information, such as publication dates, may not have migrated over. Check out our topic page for the latest mobile commerce news.

Webinar on Nov. 7: How iOS 7 will affect apps for retailers and brands

Author

Staff reports

The iOS 7 release is the most significant mobile operating system update since the launch of the iPhone. And while mobile developers are testing new features and debating the merits of Apple’s latest overhaul, it is not clear that C-level executives are aware of the enormity of the effect that iOS 7 will have on retailers and marketers.

The Apple update brings along with it a new mobile user interface, new gestures, more sophisticated background processing support and auto-layout updates. The changes will not only affect existing iPhone and iPad applications, but will significantly shape app design strategies moving forward.

Sponsored by Artisan Mobile, this webinar on Nov. 7, 2013 from 2 p.m. – 3 p.m. will cover the challenges and opportunities that will come with the transition to iOS as well as what it means for retailers and marketers that rely on the mobile medium for success.

Mobile Commerce Daily editor in chief Mickey Alam Khan will moderate the webinar.

This webinar is part of a continuing series produced by this publication. Please click here to register.

WEBINAR AGENDA
Topic
How iOS 7 will affect apps for retailers and brands

Date and time
Thursday, Nov. 7 at 2 p.m. to 3 p.m. ET

Sponsor
Artisan Mobile

Focus
Apple’s iOS 7 is set to shake up the app universe with consequences for retailers and brands that need to stay current and nimble.

Themes

  • Top five things retailers and brands needs to know about iOS7
  • Strategies to avoid the broken app syndrome as adoption of iOS 7 spreads
  • How to realize the benefits from new iOS7 features
  • How to tackle mobile app management more effectively through the iOS 7 transition and beyond
  • Where to look for cost-savings and how to allocate resources for ongoing mobile app management
  • Best-practice tips

Panelists
Ethan Song, cofounder/CEO, Frank & Oak
Bob Moul, CEO, Artisan Mobile
Dan Kenger, creative digital director, Gin Lane Media

Moderator
Mickey Alam Khan, editor in chief, Mobile Commerce Daily and Mobile Marketer

Please click here to register for the free webinar, “How iOS 7 will affect apps for retailers and brands