W magazine’s September fall fashion issue transformed as digital companion – Luxury Daily
HENRYs’ discretionary spending remains high, despite lingering debt
The HENRY demographic is commonly characterized as the answer to today’s troubling retail slowdown, but despite high income, the consumer segment is not free from financial insecurities.
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Cartier conjures personal, spiritual journey for cologne composition
French jeweler Cartier has bottled the nectar of the gods for its newly released cologne, urging its male consumers to fly high and know no limits.
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Printemps auctions bespoke window creations for charity
French department store chain Printemps is letting consumers take home a piece of its recent holiday window displays through a charity auction in partnership with Christie’s.
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Belstaff throws caution to the wind, appealing to danger lovers
British apparel and accessories label Belstaff is showing off how its products are durable-yet-stylish through a new campaign that allures consumers with the thought of danger.
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W magazine’s September fall fashion issue transformed as digital companion
Louis Vuitton, Prada and Chanel have joined forces with Condé Nast’s W magazine for the print titles’ September collector’s edition.
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Ritz-Carlton blurs lines between business and pleasure for corporate events
The Ritz-Carlton Hotel Company is innovating in the meetings and events space by encouraging organizers to book with its new sensory-stimulating conference program.
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Audi hosts adventure seekers in the desert for Airbnb experience
German automaker Audi is taking Emmy viewers on an adventure with an enticing trip to the desert as part of its sponsorship for the awards ceremony.
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Call for nominations: Luxury Women to Watch 2017
While more women are entering senior and decision-making ranks at luxury marketers, more work needs to be done to attract them to key marketing, retail, media and digital positions in an industry that has shown its resilience in good times and bad.
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Richemont, J. Mendel, Mandarin Oriental and Land Rover – Live news
Luxury Daily’s live news from Sept. 14 – Richemont expects difficult luxury climate to persist in short-term; J. Mendel picks Instagram Story, film over runway show; Mandarin Oriental brings famous fans together in art piece; Land Rover taps child artists to hide vehicle in plain sight.
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Luxury gloom, Tod’s, Galeries Lafayette and car condos – News briefs
Today in luxury marketing – Gloom descends on luxury-goods industry; Tod’s reaffirms analysts’ expectations despite fall in H1 profits; Galeries Lafayette revenues hit by terrorism fears; A $350K luxury condo … for your car.
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Getting rich push notifications right in Apple’s iOS 10
Of all the new changes announced by Apple this month, none are more impactful for marketers than the availability of rich push notifications, which debuted with iOS 10 this week.
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Influencers must adhere to FTC guidelines without losing personal brand
Recently, companies such as Lord & Taylor and Machinima have been under fire from the Federal Trade Commission for deceiving customers by misrepresenting paid endorsements in influencer marketing campaigns.
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