Vine tweets double in two months, driving opportunities for brands
The average number of tweets containing a Vine link has grown from five every second during April to nine every second during the first three weeks of June, according to new data from Unruly.
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Forrester exec spills five keys for post-PC success
NEW YORK – A Forrester executive at Forrester’s Forum For Customer Experience Professionals East outlined five main recommendations for next-generation mobile experiences that marketers will need to master to keep up with their competitors.
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Rachel Zoe teams up with Covet Fashion to influence mobile shopping
Rachel Zoe has signed on as a style ambassador for Covet Fashion’s new mobile application where fashionistas can layer pieces together on a virtual mannequin to create their own head-to-toe looks.
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Unilever’s Wish-Bone campaign increases brand awareness 122pc
Unilever’s Wish-Bone salad dressing recently ran a mobile advertising campaign that resulted in lifts with both purchase intent and brand awareness.
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Neutrogena branded photo filter is applied to more than 70K mobile photos 
Neutrogena recently teamed up with China’s leading location based social app, Jiepang, to deliver a branded photo filter that was applied to over 70,000 pictures in its first three weeks.
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