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Top 10 luxury brand mobile marketers of Q3 – Luxury Daily

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October 6, 2014

My Burberry bottle

My Burberry bottle

Top 10 luxury brand mobile marketers of Q3
During the third quarter of 2014, marketers continued to create mobile experiences that were engaging, fun and served an overall function to make consumer interactions easier.
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Mandarin Oriental New York teams with Rodarte on city guide
Mandarin Oriental New York is providing guests a specialized guide to New York that highlights fashion designers Kate and Laura Mulleavy’s perspective of the city.
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Wedgwood saves heritage collection through crowdfunding
British porcelain maker Wedgwood is keeping its historical archive intact thanks to a public donation campaign that raised money through texts and online.
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Mikimoto positions pearls as everyday accessory in new ad effort
Japanese jeweler Mikimoto has created a new advertising campaign that celebrates the romance and quality associated with its cultured pearl jewelry.
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Burberry ties fragrance to fashion through capsule collection
British fashion label Burberry is celebrating the launch of its My Burberry fragrance with a collection of apparel and accessories inspired by the scent.
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Jaguar brings new apparel collection to Paris Motor Show
British automaker Jaguar will launch a new apparel collection at the Paris Motor Show 2014 that is inspired by the brand’s historical moments with the D-Type race car.
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