Visa sends cardholders to Super Bowl via mobile initiative
September 20, 2011Global payments giant Visa is partnering with the NFL to give consumers a chance to win a trip to Super Bowl XLVI.
Global payments giant Visa is partnering with the NFL to give consumers a chance to win a trip to Super Bowl XLVI.
Yahoo Inc. is courting an investment-savvy affluent demographic with the Yahoo Finance Marketplace featuring the ad-supported MarketDash application for the Apple iPad.
Newly launched Sprint ID lets users of three just-announced Android smartphones customize their handset with applications, widgets, ringtones and wallpapers.
PayPal has launched the second PayPal X Developer Challenge to encourage the development of commerce-enabled applications using its platform.
Why marketers must have mobile Web sites and what search engine optimization tactics and strategics should be deployed: get some expert advice.
Thanks to Steve Jobs, mobile is no longer an afterthought in most marketing budgets, but a well-deserved line item.
Yahoo Inc. has launched a mobile commerce application for Appleās iPhone and iPod touch.
Gomez found that between Nov. 1-15 the average response time for 14 mobile retail sites was 4.73 seconds and that the sites were available on average 98.74 percent of the time.
NEW YORK – Retailers and marketers have to take account of the different mobile phones, screen sizes, operating systems and browsers to create a mobile site that enables not just easy searching and shopping, but also transactions.
Coupons Inc. partnered with Yahoo to let consumers discover and redeem coupons from their phones while on the go. Papa John’s Pizza will be the first advertiser to use the new mobile platform.