Twitter’s testing of a “Buy” button gives social shopping a boost, although the move is not likely to significantly enhance revenue, given the social-media site’s strength is handling quick, fast information rather than ecommerce.
Articles Tagged ‘Wilson Kerr’
Indications that McDonald’s could be ready to launch a near field communications mobile payments platform in two weeks signal that, after trials in other countries and parts of the United States, the world’s largest restaurant chain finally feels it is able to get a much-demanded service right.
EBay is doubling down on its shop-anywhere Click & Collect service in Britain because of how quickly it is gaining traction but says that same-day delivery service eBay Now is not experiencing the same level of enthusiasm.
Online travel agency Destinia.com has released the free “Hotel Near Me” application following what it claims is the world’s first successful hotel booking through Google Glass.
Weight Watchers is hoping to boost recruitment with its new Feel Good Cafe in London where customers can sample free meals by posting pictures of the food to social media.
TD Canada Trust gets a leg-up on competitors as the first North America bank to offer mobile payments across all three of Canada’s carriers.
While arts and crafts retailer Michaels built its new ecommerce site with inspirational content, including projects that are trending on Pinterest, to cater to on-the-go mobile users, the apparent use of responsive design results in a clunky experience for smartphone shoppers, with long load times for pages and overlapping content.
OfficeAnything.com has gone mobile, a strategy the company hopes will fufill the needs of on-the-go consumers, but the ability to browse from anywhere is trumped by poor design.
Online linen retailer BeddingStyle’s new mobile site mixes up its promotions with specific offers meant to capitalize on the growth in smartphone and tablet shopping.
Google continues to move away from near-field-communication with a bigger bet on a cloud-based system that makes mobile payments accessible to more marketers even though retailers are still skeptical on the Internet giant’s intentions.