Coca-Cola’s Minute Maid and Heinz Co.’s Smart Ones are among a growing number of marketers updating their receipt-based promotions using mobile technology for a more seamless customer experience.
Articles Tagged ‘Walmart’
The addition of Walmart’s Savings Catcher feature to its mobile application earlier this week pushed the app to the top of the Lifestyle category on the Apple App Store for the first time.
The fast-growing world of subscription boxes is becoming more mobile-friendly with the launch of an application that will put key information about such product-delivery services in the palms of shoppers’ hands.
In a reflection of Walmart’s strong focus on leveraging mobile to enhance the in-store experience, the big box retailer’s @WalmartLabs has acquired location-based shopping application Stylr.
William-Sonoma has tapped Deliv, a crowdsourcing delivery solution, to use its physical locations as distribution centers to fulfill online orders and enable omni-channel shopping experiences for consumers.
Walmart is expanding its Savings Catcher online receipt comparison tool nationwide and including access via its mobile application for the first time to help in-store shoppers save more.
The pedestrian store receipt gets a significant mobile makeover in Walmart’s hands thanks to a new platform currently rolling out in stores that is designed to help customers store digital receipts on their Walmart applications and interact with the content in a variety of ways, including to build shopping lists.
Walmart’s new Fast to GO application enables users to pre-order ready-made meals from the retailer’s convenience concept store, a move analysts predict will make the trend towards mobilizing the fast food market more mainstream.
Mobile is the latest weapon in Walmart’s arsenal as it continues to build a pharmacy business and compete with leading drugstore chains.
Walmart, Best Buy and Urban Outfitters had the best in-store mobile campaigns this year, highlighting the gains that retailers have made in improving the bricks-and-mortar shopping experience this year.