Merchants running mobile advertising campaigns claim that between 5 and 10 percent of their digital purchases are coming from mobile devices, according to a Mojiva executive.

On the heels of the Sprint mobile wallet launch, the carrier is increasing the options for its subscribers to pay for online digital goods via their wireless bill.

The CW Television Network is partnering with the Meez mobile social entertainment destination for the launch of two in-application custom branded boutiques targeting teens and young adults.

Payfone Inc. has closed an $11 million round of Series B financing, which is one of the biggest investments in the mobile payments space to date.

Zong’s top executive cited his company’s four newest hires as an indication of the robust growth of the mobile payments space.

Woozworld Inc., a Web 2.0 virtual world powered by tweens with more than one million user-generated virtual spaces, has partnered with mobile payment platform Zong.

In the wake of a new round of funding and new hires, a Boku Inc. executive discussed the state of the mobile payments industry in an exclusive interview.

The Virtual Zippo Lighter application for the iPhone and iPod touch is offering users in-application purchasing of premium licensed skins in more than 72 countries worldwide.

IAC/Mindspark’s Zwinky, an online avatar site that integrates with social networks, and online games publisher Aeria Games have tapped Zong to enable mobile payments.

Hi-media Group’s Hi-media Payments has brought its Allopass mobile micropayments platform to the North American market.