Articles Tagged ‘Usablenet’


Hard Rock furthers digital innovation commitment with new mobile experience

April 25, 2013

Hard Rock is aiming to connect with consumers and build loyalty via a new interactive mobile commerce site.


David’s Bridal creates one-stop shop wedding experience with mobile at the forefront

April 17, 2013

David’s Bridal is letting brides plan for their big day and engage with their bridal party through a new mobile initiative.

Aéropostale amplifies mcommerce efforts with new app, in-store iPad kiosk expansion

March 20, 2013

Aéropostale is looking to provide a better and more engaging shopping experience with a new mobile application and expansion of its in-store iPad kiosk initiative.

Aeropostale puts mobile in the forefront of new concept store

October 23, 2012

Mall-based retailer Aeropostale is incorporating mobile into its new concept store that uses technology to engage in-store shoppers.

Mercedes increases mobile traffic 170pc over one year

October 22, 2012

Luxury automaker Mercedes-Benz USA has seen an uptick in mobile traffic over the past year and recently enhanced its mobile site to better reach and engage affluent consumers.

How Pinterest is flipping the merchandising model for mobile retailers

June 28, 2012

Pinterest is one of the major social media sites responsible for driving significant sales for online retailers and more brands need to take notice and merchandise their mobile sites and applications to drive stronger traffic and ROI.

Mattel aims to bolster toy sales via mobile site

June 28, 2012

Toy giant Mattel has launched a mobile site that lets consumers shop an array of products including toys, games and apparel.

Majestic Wine sees 15pc traffic increase two weeks after mobile site launch

June 19, 2012

Majestic Wine has seen an uptick in mobile traffic after it launched a commerce-enabled site that lets consumers research wine, as well as order it via their smartphone devices.

ShopNBC sees 77pc jump in mobile traffic since HTML5 upgrade

April 13, 2012

ShopNBC upgraded its mobile site last fall to leverage HTML5 technology enabling it to stream live video programming on mobile devices and, as a result, has seen an increase in mobile traffic and page views.

Time of day is key to mobile commerce strategy: Crisp Media exec

March 23, 2012

NEW YORK – Although mobile marketers might still be stumped about how to best leverage their mobile campaigns, time of day can be a great way for brands to send specific, targeted messages, according to a Crisp Media executive at the 4th annual Mobile Marketing Day conference.