Articles Tagged ‘Universal Pictures’


Universal Pictures bolster tickets for new film via interactive mobile initiative

December 26, 2012

Universal Pictures is driving ticket sales for its “Les Misérables” film through a new mobile campaign that incorporates video and social features.

Share on FacebookShare on LinkedInShare on Twitter

Universal Pictures heightens film awareness via mobile

December 4, 2012

Universal Pictures is building up hype for its “This is 40” film with a campaign that mixes in commerce, social media, SMS and video to target movie buffs.

Share on FacebookShare on LinkedInShare on Twitter

Universal Pictures bolsters ticket sales via mobile ads, SMS

August 1, 2012

Universal Pictures is getting consumers hyped up about its upcoming “The Bourne Legacy” film via a new mobile initiative that includes mobile advertising, SMS and social media.

Share on FacebookShare on LinkedInShare on Twitter

HSN, Universal Pictures strengthen mcommerce presence via multichannel shopping experience

March 28, 2012

Multichannel retailer HSN has partnered with Universal Pictures to create a multichannel shopping experience that promotes the upcoming “Snow White and the Huntsman” film and lets consumers buy looks inspired from the movie across all devices.

Share on FacebookShare on LinkedInShare on Twitter

Universal Pictures, Fandango boost advanced ticket sales via Super Bowl ad

February 8, 2012

Universal Pictures teamed up with Fandango during Super Bowl XLVI to engage football fans with an interactive TV ad that also promoted Fandango’s popular mobile ticketing applications.

Share on FacebookShare on LinkedInShare on Twitter

New social media app GetGlue monetizes via affiliate network, branded rewards

June 28, 2010

GetGlue is monetizing its new application for iPhone with mobile commerce affiliate relationships and branded stickers given as rewards.

Share on FacebookShare on LinkedInShare on Twitter

Universal’s “Repo Men” mobile video ads drive movie ticket sales

March 16, 2010

Universal Pictures is running click-to-buy mobile video ads to drive ticket sales of its “Repo Men” movie.

Share on FacebookShare on LinkedInShare on Twitter