Articles Tagged ‘Twitter’


Mobile Minutes: Uber, Pandora partner; Twitter adds stickers; Amazon Dash expands; Google’s smartphone

June 28, 2016

Today in mobile marketing – Uber and Pandora partner to offer music to drivers; Twitter’s new stickers are Snapchat filters, but for tweets; Amazon to add dozens of brands to Dash buttons, but do shoppers want them?; Google is building a phone for this year, says unlikely report.

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Mobile Minutes: Mobile VR; Twitter’s video app; Instagram’s milestone; Samsung invests in IoT

June 22, 2016

Today in mobile marketing – Mobile virtual reality breakthrough means Gear VR could soon be as powerful as Oculus Rift; Twitter launches mobile app for video creators; Instagram hits 500 million monthly users; Samsung to invest $1.2B in Internet of Things startups and research in US.

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Mobile Minutes: New tactics; Twitter buys Magic Pony; Walmart’s Chinese ecommerce business; Apple’s app winners

June 21, 2016

Today in mobile marketing – Advertisers try new tactics to break through to consumers; Twitter buys Magic Pony Technology to expand in machine learning; Walmart in talks to sell Chinese ecommerce business to JD.com; Meet Apple’s 12 best app winners.

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Starbucks heats up awareness for summer drinks via themed Snapchat lenses

June 16, 2016

Starbucks is keeping its chilled drinks at the forefront of consumers’ minds as warmer weather arrives with Frappucino and party-themed content across social media, including Snapchat lenses.

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Mobile Minutes: Twitter and SoundCloud; One Kings Lane acquired; Uber books helicopters; Snapchat and Oracle

June 16, 2016

Today in mobile marketing – Twitter invests $70M in SoundCloud; Bed Bath and Beyond acquires One Kings Lane; Uber offers helicopters to escape Sao Paulo gridlock; Snapchat strikes partnership with Oracle to prove its ads work.

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Mobile Minutes: Mobile security; Amazon’s music streaming; Twitter sells movie tickets; Are apps required?

June 14, 2016

Today in mobile marketing – AT&T and Samsung detail security gaps; Exclusive: Amazon is preparing to launch streaming music service – sources; Twitter claims it’s helping to sell one in 10 movie tickets in North America; Does your business really need a mobile app?

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Wingstop soars with conversational commerce via chatbot initiative

June 9, 2016

Conversational commerce continues to grow with chicken wing restaurant chain Wingstop the latest to introduce an ordering option through Twitter and Facebook Messenger, bringing its products to where consumers are spending time.

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Mobile commerce in review: Buttoning up sales

June 6, 2016

Results are varied for digital buttons that streamline mobile shopping, with some winners and some losers. Watch this video for the full analysis.

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Mobile Minutes: Revenue sharing on Instagram; Twitter controls Eiffel Tower; Smartphone shipments weaken; Emmys

June 2, 2016

Today in mobile marketing – Instagram is exploring revenue sharing models in content push; Twitter to take control of Eiffel Tower for soccer tournament; IDC cuts 2016 outlook for global smartphone shipments; Emmys embraces digital series with short-form category additions.

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Are social media buy buttons on the way out?

June 1, 2016

Twitter’s plans to scale back its buy button alludes to a stalemate for retail on social media as consumers fail to adopt native shopping experiences, although Facebook, Instagram and Pinterest could still prevail.

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