Marketers proactive about privacy will be rewarded
May 26, 2011Retailers operating in the mobile space need to take consumers’ privacy concerns seriously or they risk a backlash from customers as well as the legal community.
Articles Tagged ‘Truste’
Webinar on May 24: Benchmarking 125 Mcommerce Sites and Apps across 13 Retail Categories
May 23, 2011Register now for this exclusive hour-long free webinar on May 24 at 2 p.m. ET that benchmarks 125 retailer mobile commerce Web sites and apps across 13 verticals.
Smartphone users value privacy above all: TRUSTe
April 27, 2011Of the 340 mobile apps and Web sites analyzed by TRUSTe, a mere 20 percent were found to have a privacy policy.
Why smartphone users and developers should fear hackers
February 16, 2011Analysts predict an increase in malware – malicious software – and other security threats that hackers spread through mobile devices, especially as sales of smartphones continue to explode worldwide.
Steve Madden mobile revenue exceeds $1M in 2010: exec
January 27, 2011A Steve Madden executive said that the footwear retailer made more than $1 million in mobile sales in 2010 with an average order price of $89.
Jan. 26 Webinar: Happy Holidays or Not: Mobile Commerce Lessons Learned, and Best Practice for 2011
January 1, 2011Register to hear execs from footwear retailer Steve Madden and InsightExpress discuss in a free webinar Jan. 26 at 2 p.m. how mcommerce fared over the holidays, evolving mobile shopping behavior, lessons learned and best practice in 2011.
Truste debuts privacy certification program for mobile commerce
September 27, 2010Truste has launched a new privacy program for businesses to certify their mobile applications and mobile Web sites with the Truste Privacy Seal.
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