Articles Tagged ‘Thanksgiving’


A cautionary in-app mobile advertising tale for Thanksgiving

November 23, 2016

To keep holiday gatherings peaceful and happy, there is a rule in my house: we do not discuss politics.

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Natural Grocers prepares for Thanksgiving sales influx with new mcommerce site

October 5, 2016

Natural Grocers is competing with other supermarkets during the cutthroat holiday season with a new mobile-optimized microsite that allows users to research and purchase Thanksgiving turkeys in-store with the tap of a button on their mobile devices.

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Mobile payments fail to impress so far this holiday season: report

December 7, 2015

Mobile wallet platforms did not fare well during this year’s Black Friday retail frenzy, most likely due to do inconsistency with retailers and consumer use, with Apple Pay at its lowest usage rate and PayPal being used more than others, according to a report from InfoScout.

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Social media evolves into key component of Thanksgiving weekend sales

December 3, 2015

Social media played a leading role in shopping during this year’s Thanksgiving weekend, dominating influence surrounding sales and brand sentiment.

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Walmart’s Thanksgiving weekend mcommerce volume doubles

December 2, 2015

Mobile is the dominant shopping trend at Walmart so far this holiday season, accounting for 70 percent of online traffic and nearly half of online orders since Thanksgiving.

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Mobile brightens Cyber Monday with 50pc of traffic, 30pc of sales

December 1, 2015

Mobile traffic and sales continued a hot streak on Cyber Monday as holiday shoppers fit gift buying into daily commutes and work breaks.

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Retailers give thanks for smartphone shoppers during holiday weekend

November 30, 2015

Store traffic and desktop-only shopping journeys both took a hit over the Thanksgiving weekend, but strong smartphone-driven browsing and purchasing left retailers feeling thankful anyway.

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Walmart adapts to Thanksgiving’s new mobile-driven reality

November 13, 2015

Gift-buyers hunting for the best deals Thanksgiving weekend are increasingly relying on their mobile phones to provide assistance in a number of ways, a fact Walmart has clearly caught onto.

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Macy’s peps up Black Friday shopping via beacon-triggered mobile game

October 30, 2015

Macy’s keen grasp of mobile’s significant role for Thanksgiving weekend shoppers is evident from a new in-store contest leveraging beacon technology, a focus on Pinterest for showcasing deals and a mobile-enabled shopping list.

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Can in-store mobile save the day as retail foot traffic plummets?

December 8, 2014

With foot traffic to bricks-and-mortar retail locations dropping 11.4 percent in November, retailers are increasingly looking for ways to harness mobile to drive convenience and value for those shoppers who are showing up.

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