Target has launched a new mobile tool that acts as an interior designer for college-bound shoppers, linking with their social media profiles to provide a personalized and interactive selection of merchandise.
Articles Tagged ‘Target’
Target is playing a guessing game with its Instagram followers and, in doing so, is driving digital sales, boosting its use of mobile video and enhancing its image as on-trend through pop-culture trivia.
Target, Marriott and other merchants whose mobile applications have received more negative app-store user reviews than positive ones need to focus more on identifying what users want rather than grabbing an edge over the pack.
Target is giving consumers a new way to explore and purchase its products through a partnership with Shazam, with users of the application able to scan any print or television ad to access shoppable content.
Following Target’s recent success with its Lilly Pulitzer collaboration through mobile and digital, the retailer is upping the ante with a live-stream event on Periscope to drive sales for its latest designer partnership with jeweler Eddie Borgo.
Mobile Minutes: Sony’s flagship phone; Lilly for Target app trouble; Wearables for babies; Google’s smartwatch hackApril 21, 2015
Today in mobile marketing – Sony unveils flagship phone despite mobile pain; Target website, apps overwhelmed by demand for Lilly Pulitzer; ‘Connected’ babies = more sleep for you; Google’s smartwatches now let you leave your phone at home.
Sephora, Target and JCPenney are leading the pack in driving consumers’ mobile activations in-store, proving that mobile can effectively bridge the gap between the digital and physical worlds to drive sales and ramp up awareness of products and services.
Macy’s, Sephora, Capital One and GameStop: nowhere else will you find this impressive lineup of senior execs from Fortune 500 companies talking about how mobile commerce and payments is changing the way they do business. Meet them at the Mcommerce Summit: State of Mobile Commerce 2015 Wednesday, April 29 in New York.
Target is taking a unique approach to drive sales with a new digitally interactive art exhibit called Target Too that comes complete with an accompanying application.
Macy’s, Target, Sephora, Capital One and GameStop: nowhere else will you find this impressive lineup of senior execs from Fortune 500 companies talking about how mobile commerce and payments is changing the way they do business. Meet them at the Mcommerce Summit: State of Mobile Commerce 2015 Wednesday, April 29 in New York.