Taco Bell flaunts Happier Hour campaign through interactive iAd push
April 19, 2013Taco Bell is driving consumers to its locations via an interactive iAd mobile initiative that promotes the company’s Happier Hour campaign.
Articles Tagged ‘Taco Bell’
Taco Bell taps mobile to drive in-store traffic for new Doritos Cool Ranch tacos
March 11, 2013Taco Bell is beefing up its mobile efforts with a new initiative that incorporates mobile and helps the fast food giant get the word out about its new items.
KFC, Taco Bell franchisees embrace mobile payments as part of high-tech redesign
November 30, 2012Great American Chicken Corp., a KFC and Taco Bell franchisee, has rolled out mobile payments to 14 locations in southern California, giving consumers a way to pay for their meals using their mobile device.
Taco Bell, Sony partner for mobile sweepstakes
January 12, 2012Taco Bell is partnering with Sony to reward users who play a mobile game with a chance to win a new PlayStation device.
Pepsi rolls out multifaceted LBS mobile loyalty initiatives
May 3, 2010PepsiCo has debuted application-centered mobile initiatives to help its restaurant partners inspire customer loyalty and drive consumers to nearby locations.
Taco Bell campaign boasts 13,000 opt-ins in just 5 weeks
April 30, 2010Quick-serve restaurant chain Taco Bell ran a mobile campaign that was supported by traditional media to build a database of names for future marketing.
Taco Bell, Pizza Hut multichannel campaign taps mobile for engagement
April 7, 2010Taco Bell and Pizza Hut are going head-to-head in a mobile voting campaign, letting Western Kentucky University students decide which restaurant will be built near their campus.
Denny’s, Taco Bell, Walgreens use mobile coupons to drive consumers in-store
September 17, 2009Denny’s, Taco Bell and Walgreens are offering consumers mobile coupons within the My Coupons application for Android-enabled phones.
Follow us on Twitter