Articles Tagged ‘tablets’


An untapped advertising opportunity during the holidays

December 11, 2014

Marketing around the holiday season will always be a highly competitive and rather expensive undertaking, but it is a critical point in time for advertisers and one they cannot get wrong.

Share on FacebookShare on LinkedInShare on Twitter

Smartphones begin to rival tablets as commerce powerhouse

December 3, 2014

While tablets are known for driving more online commerce sales than smartphones, results from the recent Thanksgiving holiday weekend point to how quickly the latter’s star is rising.

Share on FacebookShare on LinkedInShare on Twitter

Playing to the strengths of devices, platforms and consumer behavior in 2015

November 25, 2014

No longer is there an expectation that anything and everything “mobile” should be part of the larger mobile experience and fully suited to “mobile marketing.”

Share on FacebookShare on LinkedInShare on Twitter

Are in-store tablets the right prescription for retail effectiveness?

October 21, 2014

In the near future, you are likely to see a device identical to the tablet you use at home to browse the Web or watch a video at the cash wrap of your favorite retailer. The phenomenon is not limited to a select group of luxury or consumer tech stores.

Share on FacebookShare on LinkedInShare on Twitter

Hotels should make tablets more accessible during on-site experience – Luxury Daily

August 21, 2014

Luxury Daily today – Hotels should make tablets more accessible during on-site experience; Selfridges salutes masters of fashion with fall multichannel project.

Share on FacebookShare on LinkedInShare on Twitter

Smartphone share of ecommerce to stall out while tablets explode: Forrester

May 13, 2014

Tablets will be the bigger ecommerce driver going forward, with smartphones stalling out at around an 11 percent share in 2016, according to a new report from Forrester Research.

Share on FacebookShare on LinkedInShare on Twitter

Tablets reaffirm commerce might with 77pc jump in revenues: report

August 28, 2013

Tablets continue to drive significant gains in Web site traffic and ecommerce sales, with tablet traffic growing three times faster than smartphone traffic during the first half of 2013 and tablet revenue growing eight times faster, according to a report released today by MarketLive.

Share on FacebookShare on LinkedInShare on Twitter

4 reasons to stop calling tablets mobile devices

May 24, 2013

It might be hard to believe, but tablets are not mobile devices and here are four reasons why.

Share on FacebookShare on LinkedInShare on Twitter

Are retailers doing enough to leverage Kindle Fire?

April 30, 2013

While Apple’s iPad continues to dominate the tablet category, the Kindle Fire is a growing opportunity for retailers looking to reach Android tablet users if they can just get past the fact that Amazon is the manufacturer.

Share on FacebookShare on LinkedInShare on Twitter

Mobile commerce in the bricks-and-mortar context

February 14, 2013

The rise in smartphone and tablet usage has established mobile as a key channel within the multichannel retailer’s arsenal for customer engagement.

Share on FacebookShare on LinkedInShare on Twitter