Articles Tagged ‘Subway’


Subway takes bigger bite of mobile ordering with New York expansion

April 7, 2014

Subway joins the quickly blossoming list of quick-service restaurants making a bigger push into mobile by enabling customers to place orders via an application on their smartphones.

Share on FacebookShare on LinkedInShare on Twitter

Airport Subways, Starbucks deliver offers via app-based local marketplace

February 6, 2014

Areas S.A., which operates airport and shopping center locations of Subway, Starbucks and other fast-food brands, is planning to deliver mobile offers and promotions to consumers as a way to drive traffic and loyalty.

Share on FacebookShare on LinkedInShare on Twitter

Subway takes branded approach to mobile payments

October 4, 2013

Subway has announced that it will be releasing a mobile wallet later this year that will help the fast-food chain reach its consumers on a new level through payments and loyalty.

Share on FacebookShare on LinkedInShare on Twitter

Subway solidifies mobile advertising push for Italian sandwich promotion

March 26, 2013

Subway is proving again that mobile advertising is a must in promoting new products with a fresh advertising campaign that shows off a new line of Italian sandwiches and drives in-store traffic.

Share on FacebookShare on LinkedInShare on Twitter

Subway flaunts limited-time-only Chipotle Chicken & Cheese sandwich via mobile

January 29, 2013

Subway is enticing consumers to visit its in-store locations and try the company’s new Chipotle Chicken & Cheese sandwich through a timely, location-based mobile campaign.

Share on FacebookShare on LinkedInShare on Twitter

Why are more fast food giants not investing in mobile payments?

July 23, 2012

Fast food giants such as McDonald’s, Taco Bell and KFC are missing a big opportunity by not incorporating mobile payments into their marketing efforts. The technology not only helps drive in-store foot traffic, but offers consumers an easy way to pay for their meals.

Share on FacebookShare on LinkedInShare on Twitter

Subway scores direct hit with Battleship mobile sweepstakes

May 8, 2012

Fast food franchise Subway is placing mobile calls-to-action on its soft drink cups and sandwich bags to not only build the company’s email database, but also reward consumers with prizes for playing games.

Share on FacebookShare on LinkedInShare on Twitter

Top 10 mobile commerce advertising campaigns of Q1

April 19, 2012

Target, Subway and Sony Pictures are just a small ratio of companies who have run mobile commerce-enabled advertising campaigns this year that not only helped drive in-store foot traffic, but increase sales as well.

Share on FacebookShare on LinkedInShare on Twitter

Are retailers ready for mobile payments?

March 1, 2012

There has been a flurry of news related to mobile payments of late but two very important stakeholders have been mostly absent from the announcement: retailers and handset manufacturers.

Share on FacebookShare on LinkedInShare on Twitter

Subway drives in-store traffic via mobile ads

January 31, 2012

Fast food giant Subway is driving consumers in-store via a new mobile advertising campaign that promotes its new line of sandwiches.

Share on FacebookShare on LinkedInShare on Twitter