Articles Tagged ‘SMS’


Hertz enhances rental experience with ability to change reservation via mobile

January 7, 2013

Hertz has upgraded its email and SMS program that provides information about a rental with the ability for users to change their vehicle using a mobile device.

Announcing winners of the 2012 Mobile Commerce Awards

January 4, 2013

Walmart has been named 2012 Mobile Retailer of the Year, the highest accolade in mobile commerce and retail. The honor tops the Mobile Commerce Awards handed out each year for outstanding work that moved the mobile commerce needle for retailers, financial services firms and marketers.

Walmart is Mobile Retailer of the Year

December 31, 2012

Walmart has been named 2012 Mobile Retailer of the Year, the highest accolade in mobile commerce and retail. The honor tops the Mobile Commerce Awards handed out each year for outstanding work that moved the mobile commerce needle for retailers, financial services firms and marketers.

How retailers can increase sales with mobile messaging

December 11, 2012

For several years, retailers have struggled to use mobile messaging effectively. It is an enticing proposition – reaching roughly 300 million U.S. consumers on a device that is almost always nearby.

Toys R Us drives holiday sales via multichannel mobile effort

November 14, 2012

Toys R Us is redefining the way mobile consumers shop this holiday season with a multichannel campaign that incorporates redesigned mobile applications and optimized sites, as well as new QR code scanning capabilities.

Domino’s continues SMS push to drive donations

November 13, 2012

Domino’s is relying on SMS again for its Thanks and Giving campaign which encourages consumers to donate to St. Jude Children’s Research Hospital.

Tanger Factory Outlets builds mobile database via Thanksgiving text-to-win effort

November 13, 2012

As part of its marketing activities for Thanksgiving weekend, Tanger Factory Outlets is running a text-to-win sweepstakes giving shoppers a chance to win a shopping spree worth $1,000.

With mobile, brands should reengineer thinking around customer experiences

November 1, 2012

According to Pew Research, 88 percent of U.S. adults have a mobile phone and 18 percent have a tablet computer. This has a significant impact on how marketers interact with their audiences.

Tacori, Michael C. Fina flaunt philanthropy via SMS scavenger hunt – Luxury Daily

October 30, 2012

Luxury Daily today – Tacori, Michael C. Fina flaunt philanthropy via SMS scavenger hunt; Ecommerce, deferred purchases to lessen Hurricane Sandy luxury retail freeze.

Use personalized app engagement to win customer loyalty

October 17, 2012

Mobile technology has carved a path from retailer directly to consumers, and has given the industry a viable way to communicate with their best customers at the most opportune time.