Articles Tagged ‘Siri’


4 ways to optimize for Apple’s Siri search

January 15, 2013

Searchers have been slow to fully use Apple’s Siri, with only 11 percent choosing to use Siri for a search on their mobile device, instead turning to applications and mobile browsers.

How Siri’s voice-activated mobile search may affect overall search

February 15, 2012

Not only does voice-activated search unencumber users from crowded screens, but it disintermediates information from the process of retrieving it, thus providing better search results.