Sears is bridging the gap between online and offline with a new order online, pickup in-store promotion for last-minute holiday shoppers.
Articles Tagged ‘Sears’
Ride-sharing application Uber is further investing in rewards after its first rollout of the partnership with multi-retailer loyalty program Shop Your Way proves successful with an expansion.
With Black Friday and Cyber Monday just around the corner, some brands, such as Sears, are eager to get the shopping craze rolling and are responding by offering exclusive early deals to their mobile application users.
As Sears begins to scale back its bricks-and-mortar presence – closing more than 75 stores throughout the country – the retailer is making use of its rewards points app, to give customers an incentive to keep spending with Sears this holiday season.
The success of Pokemon Go has exposed the potential for retailers to gamify the in-store experience using smartphones. Watch this video for the full analysis.
Sears is combining two big mobile trends – real-world scavenger hunts and in-store activations – in the new Find Max game, enabling shoppers to search for clues and unlock prizes using the retailer’s shopping application.
NEW YORK – Sears executives at the Mcommerce Summit: State of Mobile Commerce 2016 last week detailed how the company is using mobile innovation to break the boundaries of traditional retail with a standalone marketplace called Fount that acts as a shoppable Instagram for retailers.
NEW YORK – A Sears Hometown & Outlet Stores executive at the Mobile Marketing Association’s Mobile Location Leadership Forum revealed that local discoverability is one of the company’s top uses of mobile, as four in five local mobile searches culminate in a purchase.
Mobile loyalty is getting more personal and entertaining, a trend that was clearly evident from last week’s mobile commerce news. Watch this video for the full analysis.
Sears is tapping into the luck of the mobile application this St. Patrick’s Day by introducing a themed instant win game for Shop Your Way members.