Articles Tagged ‘Sears’


Sears offers exclusive early Cyber Monday deals to mobile users

November 23, 2016

With Black Friday and Cyber Monday just around the corner, some brands, such as Sears, are eager to get the shopping craze rolling and are responding by offering exclusive early deals to their mobile application users.

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Sears ensures shoppers will not miss out on sales with mobile rewards

October 13, 2016

As Sears begins to scale back its bricks-and-mortar presence – closing more than 75 stores throughout the country – the retailer is making use of its rewards points app, to give customers an incentive to keep spending with Sears this holiday season.

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Mobile commerce in review: Deeply integrated in-store experiences

August 1, 2016

The success of Pokemon Go has exposed the potential for retailers to gamify the in-store experience using smartphones. Watch this video for the full analysis.

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Sears borrows from Pokemon Go for app-based in-store scavenger hunt

July 27, 2016

Sears is combining two big mobile trends – real-world scavenger hunts and in-store activations – in the new Find Max game, enabling shoppers to search for clues and unlock prizes using the retailer’s shopping application.

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Sears’ Fount delivers shoppable social media with a universal cart

May 9, 2016

NEW YORK – Sears executives at the Mcommerce Summit: State of Mobile Commerce 2016 last week detailed how the company is using mobile innovation to break the boundaries of traditional retail with a standalone marketplace called Fount that acts as a shoppable Instagram for retailers.

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Sears Outlet exec: Mobile search results in higher in-store traffic

March 25, 2016

NEW YORK – A Sears Hometown & Outlet Stores executive at the Mobile Marketing Association’s Mobile Location Leadership Forum revealed that local discoverability is one of the company’s top uses of mobile, as four in five local mobile searches culminate in a purchase.

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Mobile commerce week in review: Loyalty’s fun side

March 14, 2016

Mobile loyalty is getting more personal and entertaining, a trend that was clearly evident from last week’s mobile commerce news. Watch this video for the full analysis.

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Sears boosts St. Patrick’s Day anticipation with in-app instant win game

March 11, 2016

Sears is tapping into the luck of the mobile application this St. Patrick’s Day by introducing a themed instant win game for Shop Your Way members.

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How Sears is repositioning itself as a smart home tech hub

February 25, 2016

PALM DESERT, CA – A Sears Holdings executive at eTail West 2016 discussed how the retailer is foraying into sales of smart home devices by creating demand among homeowners unsure of how the products may benefit their lives.

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Kmart, Sears embrace mobile’s exclusivity with inventory scanning, sales alerts

February 11, 2016

Kmart and Sears have both updated their applications with the ability to receive alerts on specials before they are available more broadly and scan in-store items to check online inventory, highlighting how retailers can leverage mobile to provide added value to loyal shoppers.

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