While retailers such as Dunkin’ Donuts and Starbucks are on the cutting edge when it comes to mobile gift cards, most merchants are still lagging in the space even as the opportunities take off thanks to Bluetooth LE, growing availability of NFC, social gift cards and Apple’s AirDrop.
Articles Tagged ‘RSR Research’
While Bitcoin is still a new and relatively untested payment network, it does have the potential to provide certain benefits in mobile such as an easier method of transaction for consumers and lower transaction costs for retailers.
As retailers and consumers both move toward more shopping on Thanksgiving Day, mobile will be a big driver, with both retail sales and traffic expected to increase significantly on the holiday this year.
Bonial International Group today has launched a mobile application called Retale to help United States retailers deliver the traditional circular in a new format.
Retailers such as Sears and Gilt are reporting an increase in mobile conversion rates thanks to enhanced user experiences that are faster, more personalized and require fewer steps to check out.
Walmart, Sears and Nordstrom are a few of the many retailers making a bigger bet on ship-to-store efforts this holiday season, driven by the increasing importance of mobile for the bricks-and-mortar shopping experience.
Mobile is one of eBay’s bright spots these days, but the company’s strength here was not enough to offset weakness in its core marketplace business during the second quarter.
Amazon is leveraging the convergence of mobile and social to make it easy for a group of friends on Facebook to pitch in and send a gift to someone.
Retailers such as Walmart and Peapod continue to embrace QR codes to support virtual stores that highlight how easy it is for on-the-go consumers to purchase everyday items via their smartphones.
Sears’ efforts to leverage mobile technology to reach today’s connected shoppers are falling short so far, with the retailer recently reporting a significant quarterly loss and declining sales.