Articles Tagged ‘retail’


Neiman Marcus expands visual search to provide instant gratification to consumers

August 28, 2015

Department store chain Neiman Marcus is expanding the visual recognition capabilities in its brand application to help consumers find the products they are looking for across all departments.

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Selfridges puts Apple Watch at the center in floral window display

August 27, 2015

British department store chain Selfridges is treating passersby to an elaborate new window display created in collaboration with Apple to highlight its latest accessory, the Apple Watch.

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Mapco maximizes productivity with mobile operations app

June 29, 2015

Convenience store chain Mapco optimized store management efficiency and the accuracy of end-cap displays through a mobile application, linking employees at all locations for easier communication and faster installations.

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Millennial dads shop differently than moms on mobile: study

June 22, 2015

Millennial parents are taking to mobile to help shop in-store and retailers need to adjust their strategy to accommodate the new mobile-savvy parent.

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Myntra takes leap-of-faith with mobile app, closes Web site

April 7, 2015

Indian ecommerce giant Flipkart’s online fashion commerce Web site Myntra is shutting down its Web site and banking solely on its mobile application.

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Engagement to monetization: Improving mobile marketing ROI

March 27, 2015

There is a big problem for many businesses joining the app rush: they have no idea how to monetize engagement over mobile.

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Mobile execs reflect on how 2015 is different

February 23, 2015

PALM DESERT, CA – Executives from a number of digital companies in attendance at eTail West 2015 offered their thoughts on what is the biggest difference in mobile commerce and retail for 2015.

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Visually driven retailer apps should jump on Apple, Pinterest initiative

February 17, 2015

Retail mobile applications are likely to gain an advantage in product promotion through Pinterest’s new Apple partnership for suggesting apps to Pinners, reflecting how the social pin board is seeking to better serve users through search and commerce tactics.

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4 marketing requirements to make 2015 even more profitable

February 13, 2015

Here are the four things to keep in mind to make your marketing click with your prospects in 2015, followed by a sure-fire process for discovering even more strategies on your own.

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Eight out of 10 retailers to increase mobile budgets in 2015: report

February 10, 2015

Eight out of 10 retailers in a recent survey said they plan to increase their mobile budgets by at least 20 percent in 2015, according to the 2015 State of Retailing Online report from Shop.org and Forrester Research.

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