Articles Tagged ‘Research’


Android Pay, Apple Pay reach parity as mobile pay adoption grows: report

February 5, 2016

The leader in mobile payments still remains unclear, but Android Pay is gaining speed and the technology as a whole is likely to reach mainstream adoption within four years if added benefit for customers is provided, according to a report from Packaged Facts.

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Influencer marketing needs to prioritize content over commerce

January 29, 2016

The majority of brands now have influencer marketing strategies, but budget remains an obstacle, according to a new report from Fashion and Beauty Monitor.

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Executives pessimistic about future of watch and jewelry industry: L2

December 30, 2015

Tiffany’s digital IQ dwarfs that of its competitors, according to a new report by L2.

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Victoria’s Secret, Amazon dominate social media discussion regarding holiday sales: report

December 18, 2015

Social media is playing a vital role in this year’s holiday retail season, with the best deals generating the most buzz, according to a report by Brandwatch.

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Mobile payments fail to impress so far this holiday season: report

December 7, 2015

Mobile wallet platforms did not fare well during this year’s Black Friday retail frenzy, most likely due to do inconsistency with retailers and consumer use, with Apple Pay at its lowest usage rate and PayPal being used more than others, according to a report from InfoScout.

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Burberry most successful apparel brand on digital channels: L2

December 2, 2015

Ecommerce sales have brought the luxury goods industry to a tipping point, according to a new report by L2.

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70pc of millennial women want push notifications for an immediate-use offer: report

October 23, 2015

Location-based mobile applications are trending well with millennial consumers, with 84 percent acting on push-notifications from these platforms, according to a new report from Retale.

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Banking apps a bright spot as banks struggle with loyalty: IBM

October 22, 2015

As conducting financial tasks on smartphones gains widespread adoption, consumers are increasingly using mobile banking applications, with 86 percent believing they are easy to use, according to a new report from IBM.

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Mobile banking to exceed 1B users by end of year: report

October 14, 2015

Banking from a smartphone has now become accepted on a global scale, with one in five adults worldwide leveraging mobile finance services, according to a new report from Juniper Research.

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Car shoppers on phablets access more content, driving satisfaction: report

October 13, 2015

Mobile shoppers in the market for a car and using a larger, phablet-style phone versus a smaller smartphone access a wider range of Web site content, especially interactive content such as video, according to a new report from J.D. Power.

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