PayPal’s peer-to-peer payment platforms such as Venmo and PayPal.Me have seen significant user adoption already, with Venmo’s payment volume clocking in at $1.6 billion in 2015’s second quarter, suggesting that these types of mobile services are an important road forward for the brand.
Articles Tagged ‘PayPal’
Macy’s is boosting its mobile payments strategy by rolling out PayPal as a payment option in-store, online and on mobile, including the service’s new streamlined One Touch capabilities.
PayPal Canada is rolling out a new payments platform titled PayPal.Me that enables users to send a personalized URL link to friends and family via their mobile device to collect on IOUs and avoid money hassles with owed payments.
Mobile Minutes: Amazon’s alcohol delivery; PayPal’s OneTouch expansion; Apple Watch in Best Buy; TuneIn goes premiumAugust 27, 2015
Today in mobile marketing – Amazon launching one-hour booze delivery in Seattle; PayPal expands One Touch program to new markets in Europe, Australia; Apple Watch primed for mainstream appeal with Best Buy rollout; TuneIn adds premium option.
Mobile Minutes: Facebook leads news traffic; PayPal buys Modest; Viewable mobile ads; Apple Music retentionAugust 20, 2015
Today in mobile marketing – Facebook has taken over from Google as a traffic source for news; PayPal continues acquisition spree, buys ecommerce startup led by former Obama campaign CTO; Advertisers only want to buy viewable mobile ads, but sellers are waiting for standards; Apple disputes MusicWatch survey numbers on streaming retention.
Today in mobile marketing – BlackBerry partnered with PayPal to enable BBM mobile payments; First look: Galaxy S6 edge+, Note5 aim to bring back Samsung’s groove; Google’s internal start-up Niantic Labs spins off; Smartphone shopping offers big opportunities in Indonesia.
Last week saw a number of significant mobile payments announcements as multiple platforms laid the groundwork for more seamless purchasing experiences but still fell short of mobile payments’ full potential.
Made-to-order sandwich chain Subway Restaurants is playing catch-up to other quick service marketers via a collaboration with PayPal to garnish its mobile offerings with a new application for placing and paying for orders that could culminate in a revenue uptick.
Shell is beginning its rollout of the PayPal-enabled Fill Up and Go service across gas stations in Britain, which will allow customers to download the Shell Motorist application and scan a QR code to pay at the pump with their smartphones.
Peer-to-peer digital retailer eBay has recently acquired second-hand clothing application Twice to grow its eBay Valet service and mobile presence, gaining access to a new generation of sellers in an attempt to climb back up the retail ladder.