Convenience store chain 7-Eleven is adding Passbook support to its application to drive mobile purchases by streamlining transactions and making it easier for users to participate in the retailer’s loyalty program.
Articles Tagged ‘Passbook’
Capital Teas is leveraging Passbook with a new loyalty mobile application designed to enhance consumers’ mobile experiences and streamline payments.
Pep Boys reports promising results after partnering with Apple’s Passbook and Android’s Google Wallet to enhance mobile wallet features and offer quick, redeemable coupons to customers.
Apple is reportedly introducing a new mPOS system in its own retail stores, possibly signaling its intention to introduce a solution more broadly in the market.
Toys “R” Us is significantly streamlining the coupon redemption process with a new mobile advertising campaign that directly integrates Apple’s Passbook so consumers can easily save a limited-time offer.
AAA has updated its mobile application to let members access membership discounts via Apple’s Passbook.
The Alaska Airlines mobile application for iOS users has been updated to enable users to add their boarding pass to Passbook, helping the airline improve customer experiences and increasing engagement.
Mobile coupons are disrupting the traditional print circular method of distribution as more marketers and retailers are incorporating them into their strategy to build loyalty, drive in-store traffic and possibly combat showrooming.
Dunkin’ Donuts is giving consumers another way to pay for food, beverages and merchandise at the company’s participating locations by adding its mobile application to Apple’s Passbook.
Technologies such as Google Wallet and Apple’s Passbook are replacing traditional forms of payment. With consumers increasingly becoming more comfortable making purchases both big and small, there is no doubt the mobile wallet will make an even greater splash this year.