Mobile payments and the demise of the cash register
January 24, 2012Imagine a world in which all you need before heading out the door to shop, grab a bite or catch a movie is your smartphone. That is right: no wallet, credit cards or cash required.
Imagine a world in which all you need before heading out the door to shop, grab a bite or catch a movie is your smartphone. That is right: no wallet, credit cards or cash required.
PayPal is testing an NFC mobile payments application at two stores in Sweden while it continues to look at other ways to provide access to its payments services.
NEW YORK – A Forrester executive at the Mobile Shopping Fall conference said NFC-enabled devices will be critical for consumers to get used to the idea of having a whole new way of paying for products – even though they did not ask for it.
Mobile NFC may make sense for coffee chains and convenience stores. However, when it comes to higher-value items, retailers and shoppers need to look elsewhere.
While PayPal provided some more color around its push into mobile payments last week, a lot of details are still missing, such as how it will enable in-store payments.
VH1 is promoting its new TV series “Basketball Wives” via a near field communication-enabled mobile marketing campaign.
Isis can now count Visa, MasterCard, American Express and Discover among its partners as its looks to bring mobile commerce to a broad cross-section of U.S. consumers.
PayPal’s introduction of a peer-to-peer near field communication solution for Android reflects the company’s commitment to mobile, as well as its ambitions to own a piece of in-store transactions.
New technical standards and consumers’ extensive use of mobile media put us on the cusp of an explosion in mobile payments.
Isis will roll out its mobile commerce program in Austin, TX, during the first half of 2012 as it looks to reach more consumers with its NFC-enabled mobile payments service.