Articles Tagged ‘mobile’


Best Buy drives repeat visits during holidays with Ibotta app

November 20, 2014

Best Buy is driving holiday shoppers back to its stores for repeat visits through exclusive cash-back offers in the Ibotta mobile savings application.

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Webinar on Dec. 3: Mobile Commerce Outlook 2015: Up, Down or Flat?

November 20, 2014

Please register for the free annual webinar at 2 p.m. to 3 p.m. ET on Wednesday, Dec. 3: “Mobile Commerce Outlook 2015: Up, Down or Flat?” Panelists include execs from Nielsen Co. and Mobile Majority.

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Atlanta’s Midtown merchants enlist beacons for mobile loyalty program

November 20, 2014

A handful of merchants located in Atlanta’s Midtown district are participating in a new beacon-based mobile rewards and payments program to meet the needs of the neighborhood’s young, tech-savvy residents.

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PayPal comes out punching with wearable payments

November 20, 2014

Pebble smartwatch wearers can now make payments and receive payment notifications through online service PayPal and its mobile application, which shows the growing momentum of the wearable movement, anticipated to become a payment norm within a few years.

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Sears texts shoppers when reserved products are ready to try on

November 20, 2014

Sears is using text notifications to alert consumers participating in its new Reserve It service that their desired apparel and footwear items are available to be tried on in-store.

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Lack of TV-mobile ad integration will cost brands as holiday shopping begins – Mobile Marketer

November 20, 2014

Mobile Marketer today – Lack of TV-mobile ad integration will cost brands as holiday shopping begins; Unilever’s Shield sponsors mobile calls to drive in-store trial.

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Neiman Marcus leverages Passbook to make shopping entertainment – Luxury Daily

November 20, 2014

Luxury Daily today – Neiman Marcus leverages Passbook to make shopping entertainment; UHNW individuals make 19pc of all luxury purchases: report.

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Inviting nominations: Mobile Commerce Awards 2014

November 20, 2014

Mobile Commerce Daily is inviting nominations for the Mobile Commerce Awards, the most prestigious recognition honoring outstanding mobile commerce and retail work by retailers, financial services institutions and transaction-focused marketers.

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Rich future for oft-maligned mobile banner

November 20, 2014

The lowest hanging fruit in mobile marketing is the mobile banner. It is relatively cheap to make and the inventory is relatively cheap. But mobile banners have a fairly awful track record of ineffectiveness.

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EBay innovates classifieds with location-based Close 5 app

November 19, 2014

EBay’s new location-based mobile application called Close 5 looks to innovate consumer-to-consumer online commerce, an area that is attracting a growing number of competitors such as Threadflip, Classy and others.

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