According to a Google study, 61 percent of users said if they did not find what they were looking for right away on a mobile site, they would quickly move on to another site.
Articles Tagged ‘mobile Web’
It is interesting to follow the raging holy war surrounding mobile Web versus native applications.
Hibbett Sporting Goods is getting into the mobile game with a new optimized site designed to complement the in-store experience at its 850 locations.
Supplied with a selection of smartphones, tablets and a variety of other affordable devices, mobile Internet users are rapidly forming a mass market.
Outdoor gear and apparel giant The North Face is pushing consumers to buy products from its mobile-optimized site via a new mobile campaign.
As someone who spends the majority of just about every day researching and writing about the mobile Web, naturally when a company makes a major launch I simply cannot help but flock to my phone and see what its mobile experience is like.
The increasingly common accepted wisdom is that your .com site should be your first concern when getting started with mobile and should almost always come before developing an app.
Domino’s Pizza has unveiled its new Domino’s Dollars initiative that aims to bolster the company’s digital ordering, which includes online, mobile Web and applications.
Financial institutions are not providing compelling mobile experiences, with customers preferring traditional Web sites to mobile apps or optimized sites, according to new research from ForeSee.
According to Pew Research, 88 percent of U.S. adults have a mobile phone and 18 percent have a tablet computer. This has a significant impact on how marketers interact with their audiences.