Only one in five smartphone owners check-in through mobile: study
May 16, 2011A new study finds that only one in five smartphone owners access check-in services from their mobile devices.
Articles Tagged ‘mobile social networking’
Mobile gamers more social than non-gamers: study
April 14, 2011Mobile gamers are very social – and very valuable to brands and publishers, according to a MocoSpace survey of 10,000 smartphone users of its mobile social network.
Sports Authority distributes mobile deals via Foursquare to drive foot traffic
March 11, 2011As an official launch partner of Foursquare version 3.0, sporting goods retailer Sports Authority is offering consumers Flash Special deals and other discount offers via the location-based mobile social network.
Sprint moves mobile payments needle with carrier billing
February 22, 2011On the heels of the Sprint mobile wallet launch, the carrier is increasing the options for its subscribers to pay for online digital goods via their wireless bill.
CW debuts mobile social virtual stores for Gossip Girl, Vampire Diaries
February 2, 2011The CW Television Network is partnering with the Meez mobile social entertainment destination for the launch of two in-application custom branded boutiques targeting teens and young adults.
Sports Authority drives charity donations via mobile social networking
January 31, 2011Sporting goods retailer Sports Authority is targeting extreme sports fans attending the X Games with a mobile-social call-to-action to support the fight against breast cancer.
Food Lion, Concentrics reward customer loyalty via mobile-social push
January 18, 2011Supermarket giant Food Lion and Concentrics Restaurants are running mobile-social marketing programs to drive foot traffic to their bricks-and-mortar locations and encourage customer loyalty.
CNN, MTV encourage tune-in on New Year’s Eve with virtual mobile rewards
December 28, 2010Whether they are spending the last moments of 2010 celebrating at a party, relaxing at home or freezing in New York’s Times Square, users of mobile social network GetGlue can earn limited-time stickers from CNN and MTV this New Year’s Eve.
JCPenney gets social to distribute location-targeted mobile coupons
December 8, 2010Department store chain J. C. Penney Co. Inc. is partnering with various mobile social networks to distribute a Christmas-themed promotional offer featuring badges and mobile coupons.
Social integration into mobile results in customer acquisition: Shop.org keynote
October 1, 2010GRAPEVINE, TX – Facebook and Groupon execs discussed the benefits for retailers of blending social and mobile during a panel at the Shop.org conference.
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