Gucci ups mobile conversion 70pc via optimized site – Luxury Daily
February 28, 2013Luxury Daily today – Gucci ups mobile conversion 70pc via optimized site; Do Saks’ woes signal luxury retail shift?
Luxury Daily today – Gucci ups mobile conversion 70pc via optimized site; Do Saks’ woes signal luxury retail shift?
Restaurant chain Chili’s Grill & Bar is enticing consumers to visit any one of its locations via a targeted mobile advertising campaign that lets them purchase gift cards, browse the company’s menu and, ultimately, order their favorite meals on the go.
Jack in the Box is putting mobile at the center of its digital overhaul with a new optimized site that aims to engage fans like never before.
Walmart has been named 2012 Mobile Retailer of the Year, the highest accolade in mobile commerce and retail. The honor tops the Mobile Commerce Awards handed out each year for outstanding work that moved the mobile commerce needle for retailers, financial services firms and marketers.
OfficeMax is running a new mobile advertising initiative that entices consumers to tap on the creative by offering them a discount.
Walmart has been named 2012 Mobile Retailer of the Year, the highest accolade in mobile commerce and retail. The honor tops the Mobile Commerce Awards handed out each year for outstanding work that moved the mobile commerce needle for retailers, financial services firms and marketers.
Target is encouraging consumers to finalize their last-minute holiday shopping via a new advertising campaign that aims to drive sales from the company’s mobile site.
Lancôme is ramping up its mobile strategy to bring glamour to on-the-go shoppers with a new smartphone site and tablet experience meant to drive mcommerce sales.
Toys R Us is redefining the way mobile consumers shop this holiday season with a multichannel campaign that incorporates redesigned mobile applications and optimized sites, as well as new QR code scanning capabilities.
Mall-based retailer Aeropostale is incorporating mobile into its new concept store that uses technology to engage in-store shoppers.