Articles Tagged ‘mobile site’


KFC enters mobile payments arena internationally with ordering app

April 4, 2013

KFC is making it easier for busy consumers to order their favorite meals with a new mobile and Web application that lets users place an order and pay for it using their smartphone.

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MillerCoors pushes branded products via new commerce-enabled mobile site

March 27, 2013

MillerCoors is letting consumers shop branded merchandise from nearly 20 of its beer brands through a new mobile commerce site.

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Target intensifies mobile coupon push via interactive marketing campaign

March 25, 2013

Target is using a combination of mobile advertising, SMS and its mobile site to educate consumers about the company’s mobile coupon initiative and encourage them to save money on several of their favorite products.

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Gucci ups mobile conversion 70pc via optimized site – Luxury Daily

February 28, 2013

Luxury Daily today – Gucci ups mobile conversion 70pc via optimized site; Do Saks’ woes signal luxury retail shift?

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Chili’s drives foot traffic to locations with targeted mobile ordering effort

February 20, 2013

Restaurant chain Chili’s Grill & Bar is enticing consumers to visit any one of its locations via a targeted mobile advertising campaign that lets them purchase gift cards, browse the company’s menu and, ultimately, order their favorite meals on the go.

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Jack in the Box takes mobile-first approach with redesigned efforts

February 4, 2013

Jack in the Box is putting mobile at the center of its digital overhaul with a new optimized site that aims to engage fans like never before.

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Announcing winners of the 2012 Mobile Commerce Awards

January 4, 2013

Walmart has been named 2012 Mobile Retailer of the Year, the highest accolade in mobile commerce and retail. The honor tops the Mobile Commerce Awards handed out each year for outstanding work that moved the mobile commerce needle for retailers, financial services firms and marketers.

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OfficeMax offers incentive to drive mobile ad click-throughs

January 3, 2013

OfficeMax is running a new mobile advertising initiative that entices consumers to tap on the creative by offering them a discount.

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Walmart is Mobile Retailer of the Year

December 31, 2012

Walmart has been named 2012 Mobile Retailer of the Year, the highest accolade in mobile commerce and retail. The honor tops the Mobile Commerce Awards handed out each year for outstanding work that moved the mobile commerce needle for retailers, financial services firms and marketers.

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Target tries for last-minute mobile sales

December 18, 2012

Target is encouraging consumers to finalize their last-minute holiday shopping via a new advertising campaign that aims to drive sales from the company’s mobile site.

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