Articles Tagged ‘mobile shopping’


Can Google change mobile shopping behavior with a buy button?

May 19, 2015

In potentially significant news for mcommerce and Google, the search giant is reportedly preparing to add buy buttons to sponsored search results on smartphones, a move that could create a new mobile shopping experience while helping drive up cost-per-click rates.

Share on FacebookShare on LinkedInShare on Twitter

Distinction between online, offline blurs for shoppers, but not retailers: report

May 14, 2015

Mobile’s influence on bricks-and-mortar sales rose to 28 percent in 2014, up from 19 percent the prior year, but the divide is growing between the digital functionality retailers provide and the experience consumers want, with mobile particularly affected, according to a new report from Deloitte.

Share on FacebookShare on LinkedInShare on Twitter

Spring shopping app attracts fashion brands and investors

April 17, 2015

In reflection of the growing excitement around mobile shopping and applications, a bevy of fashion labels and investors have embraced Spring, an app offering a highly curated experience targeting younger shoppers as well as many brand-friendly tools.

Share on FacebookShare on LinkedInShare on Twitter

96pc of consumers will search for mobile coupons in 2015: report

December 31, 2014

While mobile holiday shopping was bigger than ever this year, a recent survey shows that 96 percent of those questioned plan to use their mobile devices to find better retail bargains in 2015.

Share on FacebookShare on LinkedInShare on Twitter

Mobile shopping spurred on by consumer spontaneity

December 8, 2014

According to Forrester Research, United States mobile commerce is projected to hit $114 billion this year. With the idea of mobile shopping becoming more mainstream, consumers have become increasingly comfortable making payments on their phone and on the go.

Share on FacebookShare on LinkedInShare on Twitter

Does customer service have a place with self-sufficient mobile shoppers?

November 21, 2014

Mobile shoppers have a reputation for wanting to be self-sufficient, but a new report suggests they may actually be in need of customer service, meaning mcommerce strategies could increasingly encompass features such as pop-up messages and prompts to initiate chat sessions.

Share on FacebookShare on LinkedInShare on Twitter

Best Buy drives repeat visits during holidays with Ibotta app

November 20, 2014

Best Buy is driving holiday shoppers back to its stores for repeat visits through exclusive cash-back offers in the Ibotta mobile savings application.

Share on FacebookShare on LinkedInShare on Twitter

Use of mobile doubles for researching and completing online purchases: report

October 21, 2014

In the past year, Internet shopping via a PC or laptop dropped from 78 percent to 63 percent, while the use of smartphones doubled from 8 percent to 15 percent and tablets from 5 percent to 10 percent, according to a new report from GfK.

Share on FacebookShare on LinkedInShare on Twitter

Visuals are indispensable for converting millennial shoppers on mobile: report

October 2, 2014

Pictures and visuals are cited by 55 percent of millennials as the element of the mobile shopping experience they would not live without, according to a new report from Instart Logic.

Share on FacebookShare on LinkedInShare on Twitter

Walmart tests mobile-enabled click-and-collect grocery service

October 2, 2014

Walmart is testing a new same-day pick-up concept enabling customers to order groceries online or by mobile phone and retrieve their orders from a drive-up facility.

Share on FacebookShare on LinkedInShare on Twitter