Articles Tagged ‘mobile shopping’


Express unfurls mobile-optimized gift guides via stylish Instagram posts

December 14, 2015

Apparel retailer Express is relying on artfully curated Instagram posts to inspire last-minute holiday shoppers to click the link in its account bio and peruse mobile-optimized gift guides for men and women.

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Walmart’s Thanksgiving weekend mcommerce volume doubles

December 2, 2015

Mobile is the dominant shopping trend at Walmart so far this holiday season, accounting for 70 percent of online traffic and nearly half of online orders since Thanksgiving.

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Why pre-shopping on mobile predates in-store purchases

November 30, 2015

While a slew of retailers are rolling out mobile-only promotions ahead of major shopping days, the key to driving sales lies in leveraging smartphones as an in-store shopping companion with which customers can conduct product research and comparisons.

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64pc of moms have completed a mobile purchase: report

October 28, 2015

Moms are embracing mobile, with 64 percent having completed a purchase on their smartphones in the past month, up from 48 percent last year, according to a new report from BabyCenter.

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House of Fraser unzips mobile sales via scan-to-shop catalogs

October 1, 2015

British department store chain House of Fraser is ramping up the mobile shopping experience by updating its iOS applications to include scan-to-explore features such as 3D product reviews, videos, music, shoppable lookbooks and recipes.

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Express transforms app into one-stop shopping companion for loyalty, payments

September 25, 2015

Apparel retailer Express is transforming its mobile application into a shopping companion that merges social media, loyalty, payments and geotargeting into a singular location as it gears up to maximize sales during the upcoming holiday season.

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Mobile’s significant influence on in-store sales overlooked by many retailers: Deloitte

September 24, 2015

Holiday sales are expected to grow more slowly overall this year even as mobile’s influence continues to gain, meaning that retailers with the strongest smartphone strategies could be the season’s biggest winners.

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Kohl’s unfolds in-store app mode to kick off omnichannel blitz

September 23, 2015

Kohl’s is introducing store mode in its mobile application so shoppers can more easily search inventory and locate in-store deals as the department store integrates with Apple Pay and Visa Checkout, underscoring the effectiveness of omnichannel approaches in driving sales.

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Sally Hansen polishes mobile sales via ManiMatch app

September 22, 2015

Sally Hansen is aiming to ramp up mobile sales by introducing the ManiMatch application, which allows beauty enthusiasts to use a scanning feature to try on more than 200 nail polish shades before receiving personalized color suggestions and the option to purchase their favorites.

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Champs Sports slam-dunks sneaker launch dates into mcommerce app

September 21, 2015

Athletic footwear retailer Champs Sports is tiptoeing into mobile for the first time with the rollout of a new application that enables sports fans to keep track of new sneaker releases, purchase items on their smartphones and sign up for the retailer’s loyalty program.

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