Mobile commerce is rapidly taking share from desktop-based ecommerce. As a result, mobile search will eclipse desktop search, with profound implications for mobile marketers by this time next year.
Articles Tagged ‘mobile search’
Mobile Marketer today – Zatarain’s is first CPG brand to leverage beacons in-store; Comedy Central debuts first fully-programmed mobile app.
While Amazon, Staples and Walmart are getting mobile redirects from search results right, others are not and risk being downgraded in Google search results, according to a new study from Pure Oxygen Labs.
Google recently removed the ability to use its keyword tool to get mobile keyword search volume estimates. While this makes things trickier, it does not make it impossible to get mobile keyword data.
Mastering mobile search can seem like a daunting challenge at times, even for brands with the most established online presence. This is especially the case when mobile is a large part of your customer’s digital lifestyle.
The smartest way to ensure that shoppers stick around on your mobile site is to expand the role of search in the user experience.
It might be hard to believe, but tablets are not mobile devices and here are four reasons why.
An IgnitionOne executive speaking during a Mobile Commerce Daily webinar yesterday said that retailers are quickly moving budget into mobile search as they begin to understand that customer behavior is different in mobile than on PCs.
Google’s recent announcement that it is making significant changes to AdWords shook up the online marketing industry.
Mobile searches related to restaurants are more locally driven and more urgent than for categories such as travel and auto, with a conversion rate of nearly 90 percent, according to a new report from xAd and Telmetrics.