Retail giant Macy’s is partnering with shopkick to enhance its overall mobile strategy, with the goal of inspiring consumer loyalty and driving foot traffic in-store.

CheckPoints, a mobile startup in the location-based retail category, closed a $1 million Series A financing round from the cofounders, brothers Mark and Todd DiPaola.

AT&T and Verizon’s potential partnership for a mobile payments service is an opportunity to expand mobile commerce.

Consumer shopping tool Sccope is targeting BlackBerry users with a price comparison and bar code scanning application.

Mobile coupons, social media, location and iAd are the top mobile commerce trends that retailers are focusing on in 2010 and will likely be part of the holiday mix.

U.S. Representative Bill Delahunt (D-MA) has introduced a bill that could have a huge impact on mobile commerce.

Sanford’s Sharpie and Cadbury’s Dentene have partnered with location-based mobile social network Brightkite to enhance their respective loyalty initiatives.

App developer shopkick raised $15 million in Series B financing led by Greylock Partners, a sign that the mobile medium is becoming a priority for retailers.

Retailers need to understand that the mobile Web can augment the in-store shopping experience for consumers as they peruse store aisles and contemplate purchases.

With mobile commerce representing a major growth area for retail, the National Retail Federation, through its Mobile Retail Initiative, has unveiled the Mobile Retailing Blueprint.