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Articles Tagged ‘mobile marketer’


Most mobile apps have no connective tissue to database marketing

February 8, 2011

The challenge for marketers today is that most brands’ mobile experience is not quite knowledgeable and talented enough to serve the CCEO, or the Consumer Chief Everything Officer.


Mobile Commerce Daily will not publish on Monday, Jan. 17

January 14, 2011

Mobile Commerce Daily will not publish on Monday, Jan. 17, in observance of Martin Luther King Jr. Day. We will resume publication on Tuesday, Jan. 18.

Changing role of the mobile marketer in cross-channel world

December 29, 2010

As mobile and social media establish themselves, they join email in today’s multichannel marketing world. Now an alternative view is emerging: cross-channel marketing.

Mobile Commerce Daily’s Beverly Hilton poolside party pictures

November 19, 2010

LOS ANGELES – Mobile Commerce Daily’s poolside party at the Beverly Hilton Hotel attracted more than 200 guests. See who was there.

What I learned at the Mobile Marketing Summit

September 14, 2010

One of the early shifts this year was the recognition that mobile strategies must have a foundation in texting and the mobile Web, and not just an application approach.

MyRegistry.com enables gift-giving via mobile bar codes

May 3, 2010

Online gift registry MyRegistry.com launched an iPhone application with bar code scanning capabilities.

MoneyGram rolls out mobile money transfers throughout US

April 22, 2010

Money transfer company MoneyGram International has announced the first large-scale commercial roll out of cash-to-phone money transfers in the United States.

What is going on at ad:tech San Francisco 2010?

April 22, 2010

Not able to make ad:tech this year? Bummer. Here are some pictures from the event, so you don’t feel too out of the loop.

Lucky magazine considers mobile monetization

April 14, 2010

Condé Nast’s Lucky magazine plans to sell its issues as digital content for the iPhone and iPad.

Webinar: Mobile Marketing in 2010: Up, Down or Flat?

December 2, 2009

Register now to hear experts discuss mobile marketing opportunities and challenges that marketers face next year. Panelists from HP, Weather Channel, Draftfcb, Interactive Advertising Bureau and sponsor HipCricket.